Social Networks: Practices to Avoid

Social networks are in full swing, there is almost no political, entertainment or company personality that does not have its space on Facebook, Twitter, Instagram and even Tik-Tok, so these spaces on the internet will represent a very important part in economic development of companies in the future.

However, not everything is rosy in the world of social networks, because just as in the physical world there are rules that must be followed in order to respect people’s rights, practices are already being determined online that should be avoided not only to respect rights but to avoid popular outrage.

In the case of social networks, there are multiple practices that should be avoided, since it is in them where a good part of the people who use the internet usually gather, to such a degree that many prefer to find out through these than through the media conventional communication systems.


Spreading inappropriate content Inappropriate

content is not limited to sexual content, as explicit images of medical procedures can be considered inappropriate because users can be sensitive to certain types of content. For example, a clinic that performs surgeries such as tummy tuck in Tijuana must refrain from publishing explicit photographs of the procedure, as they can be considered gore given the exposure of the organs or adipose tissue of the abdomen.

In fact, almost all branches of medicine should avoid publishing inappropriate content, for example, dentists in Tijuana should not publish, for any reason, images of the procedures they offer, such as root canals or highly invasive dental surgeries , as this is inappropriate for the most sensitive people, it can mean lawsuits or bans by the social network that is used.

Publish third-party content

Copyright is a very important issue on the internet, this was reflected in bills such as SOPA or SINDE, which are dedicated to hardening copyright rules on the network to end piracy, as this generates losses for content producers.

Whenever a company publishes something on the internet, it should avoid publishing content from another, as this can cause lawsuits by the injured company, which can result in fines or the company being closed.

For example, if a clinic that performs abdominoplasty in Tijuana cannot publish reference images that have been published by another clinic, either within Mexico or in any country in the world, since today there are many filters applied on social networks to prevent copyright violations.

In the same way, dentists in Tijuana cannot use images from someone else’s office, as this can not only be a form of misleading advertising, since the reference photo is not that of the office they advertise, but it violates the copyright of the office from which they took the image because they are using it for their own benefit